Position Map of Builders

Position Map (Price vs Inclusions)

This is our dream house it does sound cliched but thats the reality . Like many others we also have a budget and we want value for money. We are not part of building industry so as an average novice buyer we can only educate ourselves to a limit unless we come from this background and understand what value is being offered which is not tangible to the customer but has lasting impression. 
So, purely on my list of preferences i have compared the four builders i am considering for our build. There are many attributes that determine the price but i have listed two main criteria. 

Price & Inclusions 

Now i understand there is no limit to a wish list but for any product out there in the market there is a basic attribute that that product should deliver it will include not just the product itself but also its additional promotions , inclusions and services. 

So i have divided into two areas : Must Haves & Nice to Have 

Keep in mind I am comparing a 34 square house with basic price and inclusion. 

Inclusion List	Clarendon	Masterton	Metricon	Rawson
Essentials
Soft Close Drawers	Included	Included	Additional	Included
20mm Stone Benchtop	Included	Included	Additional	Included
Ensuite and Shower Niche	Included	Included	Additional	Included
Frameless Mirror	Included	Included	Additional	Included
Stone Benchtop in Ensuite	Included	Included	Additional	Included
2600 Ceiling Height	Included	Included	Additional	Included
WOW
2.7m Ceiling Height	Additional	Included	Additional	Additional
40mm Benchtop	Additional	Included	Additional	Additional
500 * 500 Porcelain Tiles	Additional	Included	Additional	Additional
Smeg Appliances	Additional	Included	Additional	Additional
Water Filter	Included		Additional

 

The builders change their promotion quite often and its easy to confuse the buyer but i am only looking at what looks good on paper reality could be different.